Is it worth renting advertising offices from agencies: pros and cons of the solution

It is impossible to imagine the work of any business without advertising. Such ads are an opportunity to convey information to the audience about your products, services, special offers, promotions, draw attention to new products, invite to thematic meetings, which can be held both online and offline. But at the same time, working with advertising is characterized by increased complexity. Not only do you need to select original, unusual creatives that can engage the audience and meet business expectations, but it is also important to choose the right places to launch, constantly monitor the current rules of advertising platforms, and adapt to them.

So, recently many platforms have begun to seriously tighten their requirements for new accounts. In particular, even for the slightest violations in the operation of advertising accounts, there is a high risk of being blocked. And here, for many media buyers, renting such accounts can be the best solution. This area is becoming increasingly relevant at the present time, as it allows you to bypass the restrictions established by the system, save your own resources, both material and time.

As part of today's review, we will dwell in detail on the issue of renting advertising accounts from specialized agencies. In particular, we will consider possible options, tell you who will find this solution most convenient and profitable in practice. We will describe in detail the advantages and disadvantages of renting advertising accounts from agencies, and also tell you how to implement these works most correctly and how to find a suitable partner.

Where can I rent advertising accounts?

Currently, you can rent advertising accounts almost everywhere. These can be personal user pages on Google, Instagram, TikTok, Facebook and any other social platforms, in-app networks and more. But each of these cases has its own nuances. Alternatively, one solution is great for bypassing restrictions from the system, others are for a faster launch of an advertising campaign without unnecessary actions. But in any case, the initial entry point will be the account itself. It is also important to consider where all the traffic will be directed in the future.

For many business representatives, in-app advertising can be an excellent option, because it not only provides excellent coverage, but also allows you to hit the target audience with high accuracy. The algorithms of advertising networks that exist today inside applications operate on the basis of the RTB model. At the same time, companies can learn to ultimately reach exactly the audience that the customer needs. Thanks to this, it is possible to launch not just mass advertising that absolutely everyone will see, but directly relevant offers that give the maximum effect in practice. Thanks to the ability to use dynamic bids, marketers will be able to distribute advertising budgets most correctly, which will prevent wasted funds.

Social networks will also be a good option for launching an advertising campaign. This is largely due to the fact that today a diverse target audience is represented here, and in quite impressive quantities. The only thing that is important to understand here is that the most popular social networks, such as Facebook and Instagram, have quite strict restrictions and block accounts when suspicious activity is detected. Therefore, the focus of many marketers today has shifted to platforms such as TikTok and Bigo Live.

They offer modern businesses a huge variety of advertising tools, as well as relevant features for growth. The format of content delivery also deserves special attention. Here it is more free, friendly, which is great when carrying out work to attract new users. It is convenient that social network algorithms are quite easy to adapt to the behavioral factors of the target audience. Thanks to this, the launch of traffic becomes more predictable and allows you to quickly respond to changes.

But, regardless of which options you choose, it is important to understand that good results can only be achieved if you get access to truly reliable and proven accounts to launch your advertising. That is, it is important for you to enter In-app advertising or advertising on social networks with the most reliable tool. Experience, certain knowledge and skills in advertising mechanics, as well as expertise will play a significant role here. This means that even before launching such work, you need to understand how everything is arranged and works, know all the advantages of renting accounts for advertising, as well as the disadvantages of this solution. It is also important to understand how you can launch this entire process with minimal problems and risks.

What is advertising account rental and who might be interested in it?

Renting accounts to launch advertising campaigns is a fairly popular practice today among many business representatives, as well as individuals. It involves renting advertising accounts that have been around for more than one day, and in most cases, even for more than one year on the market and have proven themselves well. In this case, business representatives can choose the best platforms for themselves, be it Ads Manager, suitable for working with social networks Facebook, Instagram, Messenger, Audience Network, TikTok Ads, Moloco, Unity Ads and many others.

By renting advertising accounts, you can easily bypass various restrictions set on certain advertising sources. As a result, you can literally instantly launch advertising campaigns, which will lead to significant savings in time, human and material resources. If you have already encountered such issues, then you probably know that creating a new In-app account can take up to several months, or even six months. In addition, the system's level of trust in new advertising accounts remains very low. This means that they will be more strictly controlled and blocked at the slightest suspicion. That is why for many business representatives, renting an account to launch advertising can be a real find.

The following categories of users most often resort to such services:

• Specialists in the field of traffic arbitrage. Thanks to renting accounts, such categories of users will be able to scale their own advertising campaigns, as well as bypass all the restrictions that are currently set by the system, in particular regarding the number of accounts used to launch ads.
• Specialized agencies, advertisers, novice media buyers. Rented advertising accounts will allow you to launch your first advertising campaign as quickly as possible, without spending a lot of time and effort on studying all sorts of rules, requirements, restrictions, and even without performing complex settings.
• Companies that are faced with the need for a quick, but at the same time short-term launch of an advertising campaign. In this case, many preliminary works are excluded, including those related to creating an account and launching it into operation. As a result, time and effort are saved: you launch your ad in the shortest possible time.
• Organizations that test new products or services before launching them on the market. Thanks to renting, the time for launching test advertising is significantly reduced. As a result, you will be able to quickly evaluate the effectiveness of your idea, and then decide on the advisability of launching a new product on the market.
• Startups. As in the previous options, it is very important for aspiring entrepreneurs to enter the market as quickly as possible, to get their audience before competitors appear in this niche. That is, there is also no time to develop your own advertising account.

As you can see, renting an advertising account may be required in practice by a fairly wide segment of the market. Moreover, these can be both individuals and directly representatives of small, medium, large businesses. But still, before deciding to carry out such work, it would be a good idea to weigh all the pros and cons, which will minimize various risks and dangers.

Advantages of Renting Advertising Accounts

Initially, we would like to draw your attention to the fact that we are talking specifically about renting accounts to launch advertising campaigns from specialized agencies. By and large, many individuals also rent out their pages to businesses for advertising. But in this case, the process of selecting a suitable option can take no less time than developing your own. The fact is that not every account is suitable for launching a particular advertisement. Initially, such a profile will need to be checked, tested to make sure that it will work and meet expectations. And here the key advantage is lost - time savings: you spend time searching, checking.

By relying on agency advertising accounts, you optimize time costs. In this case, we are talking about special accounts that will be provided to business representatives or individual categories of users by the advertising platforms themselves, such as Unity Ads, Liftoff, Moloco and many others. Unlike other accounts that can be used to launch advertising campaigns, such options are endowed with a number of more than significant advantages. Judge for yourself:

1. Most agencies get access to broader reporting tools, analytics and advertising campaign management, unlike regular profiles. This means that working with such accounts will inspire more trust from the system, which in itself minimizes various risks, including the likelihood of blocking.
2. Regardless of how many platforms will be used subsequently to launch an advertising campaign, payment will be made only once. That is, initially you receive a single invoice for absolutely all platforms. And this means that you will be able to consolidate all advertising costs in one place, which will simplify control over them and spending. That is, it turns out that you initially throw all the funds into one account, and then manage them as it is convenient for you, directing them in one direction or another depending on the current market situation and your goals. This significantly simplifies the process of financial management, improves control over the spending of the advertising budget. It also optimizes the time for making all the necessary payments and control over transactions.
3. Simplicity and convenience of bypassing restrictions, assistance with payment. Today, one of the fairly frequent and pressing problems for many business representatives, especially from Russia and Belarus, is the inability to top up advertising accounts directly. This is especially true for a number of international platforms. This problem can only be solved by opening a foreign legal entity. But implementing such an idea today is quite difficult. It will require significant time, organizational resources and considerable financial costs. The fact is that such an account must not only be opened, but also paid for every month in a foreign bank. Only large companies can afford this, while individuals or small business representatives will not withstand such a financial burden and will not have the appropriate resources. Most self-respecting agencies already have established channels for making payments, which will allow you to top up accounts in an uninterrupted mode in a way that is convenient for you without any additional settings or searching for workarounds.
4. Getting the most prompt feedback from the traffic source. Experience shows that new accounts that have not yet managed to attract good traffic often provide insufficiently professional and high-quality feedback. There have been cases where managers of such platforms simply ignore requests. In such conditions, solving even minor problems becomes more difficult. All this can drag on for several days or even months. But the attitude towards large agencies that attract impressive volumes of traffic is completely different: everyone strives to retain such clients. Accordingly, their service will be given much more serious attention.
5. Faster and guaranteed passing of moderation. We have already mentioned that the system imposes less stringent requirements on agency advertising accounts than on small personal ones. That is, we get that impressive traffic volumes are a guarantee of unhindered passing of moderation. If we add here also round-the-clock support of platform managers, then you can be sure of guaranteed and fairly prompt placement of your advertisement.
6. The opportunity to receive competent assistance from agency specialists, additional consultations that will help solve a number of problems arising in business. Most of these agencies always have good digital marketers on staff, capable of providing comprehensive support at any stage of advertising launch and its subsequent management. Alternatively, you can contact them for help in choosing the most suitable platform for launching your campaign, for setting up advertising accounts and even for optimizing the launched campaigns in order to increase their efficiency. They will also tell you how to organize all the work as correctly as possible in order to guarantee passing moderation.
7. The ability to receive additional bonuses for increased traffic. The fact that your Advertising Campaign will attract a large user audience is beneficial not only to you, as business representatives, but also to the agencies themselves. Therefore, they are ready to stimulate their clients, rewarding them for generating good traffic.

These are only the main advantages characteristic of renting advertising accounts from specialized agencies. Along with them, there are also a number of other important advantages.

Additional benefits of renting advertising accounts from agencies

Once again, we would like to draw your attention to the fact that many modern agencies, which we are talking about now, are official partners of leading advertising platforms. This means that such a solution guarantees a number of additional and even exclusive advantages, in particular:

• The ability to take advantage of the most favorable advertising rates. You will also have access to a variety of special offers from these platforms.
• Maximum prompt moderation of advertisements. You will not have to wait long for your advertisement to hit the market and start working.
• Obtaining direct access to representatives of advertising platforms, which will allow you to promptly resolve any issues that arise.
• The ability to participate in beta testing of new advertising tools. This solution helps businesses to stay ahead of their closest competitors in many ways.

As you can see, there are many advantages to renting advertising accounts from agencies, and they are quite impressive. This means that it is clearly worth considering the need to implement such a solution within your business. But it would also be useful to understand the disadvantages of renting advertising accounts from agencies.

Disadvantages of renting advertising accounts from agencies

As always, where there are advantages, there will also be disadvantages. Renting advertising accounts is no exception. Despite the apparent attractiveness and the presence of a large number of advantages, these actions are associated with a number of fairly serious risks that you need to know about in advance and take into account. In particular, we are talking about the following points:

1. High probability of blocking the account. If it happens that you allow actions that violate the platform's policy, the platform reserves the right to suspend such an account, or even block it altogether. As a result, you risk not only losing the platform for launching your advertising, but also all the funds that remain unspent on your account. That is, it may turn out that the entire source of traffic that you launched with such effort will simply stop working and attracting an audience, and all the allocated funds will be wasted.
2. You can never rule out the possibility of fraud. The high demand for third-party accounts on the market has led to a huge number of people wanting to make money on this. And the main difficulty here is that this area is not regulated at all, at least for today. This means that there is a chance of falling for the tricks of unscrupulous individuals and getting a non-working account, paying a much higher price, and ending up without comprehensive support. In practice, there were often cases when fraudsters simply disappeared after receiving payment, without giving the customer access to the account at all.
3. Legal nuances. Today, there are many platforms that classify the rental of advertising accounts as fraudulent activities. In this case, if your illegal actions are detected, then you risk running into quite serious legal consequences. Alternatively, you may be completely denied the use of advertising platforms. This problem can only be solved in one way - conducting legal activities. One that won't raise suspicions from platforms.

Now you need to weigh all the pros and cons of renting advertising accounts and make the most balanced and justified decision for yourself. But if you don't have the opportunity to organize effective work through your own accounts, if you can't do without involving third-party profiles, then you need to take a number of measures that will minimize these risks.

Effective ways to minimize risks when renting advertising accounts

All the risks that we described above, for the most part, are the result of unscrupulous landlords, whose actions can rightfully be called fraudulent. Therefore, in order to minimize problems when using rented advertising accounts, we recommend using the following tips:

• Approach the choice of a landlord as professionally and carefully as possible. Here you need to carefully study user reviews, check the reputation through different sources to make sure it is true. You should also definitely demand a guarantee in case of a non-working account. That is, it is important for you to think about how to protect yourself.
• Cooperation must necessarily be carried out on a contractual basis. All details of cooperation, responsibilities of the parties, rental cost, its duration must be spelled out in this agreement, including your guarantees.
• Make it a habit to check the activity of the rented account with enviable regularity, track its statistics. If problems or discrepancies are found, contact the landlord with a request to find out the cause of the problem and fix it or provide you with a good new account in exchange for the non-working one.
• Before starting work with a particular platform, carefully study its rules. In subsequent work, make every effort to meet all these requirements. Thanks to this, the platform will not react negatively to your work and, accordingly, will not apply any sanctions to you, including blocking.

Complying with these rules is not as difficult as it may seem at first glance. But the effectiveness of these measures in practice will be extremely high. You will be able to minimize potential risks and rent an account for launching an advertising campaign that will be as stable and durable as possible.

How does the process of renting advertising accounts in agencies work?

The process of renting an advertising account itself directly depends on the platform you plan to work with, who you choose as a landlord, and also on the terms of the agreement itself. But still, for the most part, you will have to implement the following steps:

1. Finding a reliable landlord. This is a key step, on which the effectiveness and stability of all those advertising campaigns that you plan to launch from this account will directly depend. Only by choosing reliable assistants will you be able to minimize potential risks and ultimately get results that will meet your expectations. We have already said above that it is important to learn as much information about your potential landlord as possible, check its veracity by comparing different sources. Pay attention to cases of successfully implemented projects, achievements, talk to company representatives to personally verify their competence. It is optimal if you already have friends who have used similar services and have a positive experience. In this case, you can trust their opinion.
2. Concluding a contract. Initially, it is important to agree on all the main points, and then write them down in the document and secure them legally. In addition to the obvious points that should be present here, such as the terms of cooperation (price, terms and methods of payment, level of access, duration), it is also worth including the obligations that the landlord undertakes in terms of consulting support, assistance in case of problems, failures in work, including when blocking accounts. That is, you must understand that if problems arise, you will not be left literally one-on-one with them, but will receive competent and prompt help.
3. Account replenishment. Most agencies that care about the convenience of their clients offer a fairly wide variety of payment options. You just need to navigate the available solutions and choose the method of transferring money that will be most acceptable for you in terms of convenience, efficiency, lack of commissions.
4. Direct launch of an advertising campaign. At this stage, all necessary settings are made, the advertisement is sent for moderation. This also includes optimization of the advertising strategy in order to increase its efficiency, minimize errors and associated risks of blocking. All these works, depending on the terms of the contract, can be performed entirely by the tenant or the landlord. It is also possible that all the work is performed by the tenant, but with comprehensive support from agency specialists.

In order to choose the most suitable option for yourself, it is also important to study which platforms the agency you have chosen supports. Most companies have their own set of platforms with which they have established cooperation. It would also be useful to pay attention to the geography of activity, focusing on options that coincide with the location of your target audience. Also pay attention to the budget: it should match your capabilities. It will be useful to evaluate the professionalism of the technical support service in advance. You should understand that during the cooperation you will have a variety of questions, ranging from the specifics of making payments to the nuances of the interface. And you should receive complete and prompt responses to all these requests.

Follow these recommendations, and you will be able to minimize various risks and problems associated with finding a reliable agency for renting advertising accounts, and also ensure stable and functional work in the future.

Summing up

As you can see, renting advertising accounts has a number of significant advantages that many business representatives and others will be able to appreciate in practice. If you approach the implementation of this issue as professionally as possible, assess potential risks and dangers, provide for a number of measures that can minimize them, then you will be able to ensure the most functional work and an excellent result.

Mobile proxies from the MobileProxy.Space service can provide significant assistance in implementing such an idea. This is the solution that will allow you to ensure the most flexible and functional work with advertising accounts and minimize potential risks, dangers, including with multi-accounting. With their help, you can effectively bypass regional access blocking, use applications that automate work on the network. You will also preserve your privacy and be able to maintain high security indicators. You can learn more about mobile proxies at the link https://mobileproxy.space/en/user.html?buyproxy.

We would like to draw your attention to the fact that the service offers testing of this product for 2 hours, which allows you to verify the high functionality, reliability and convenience of this solution absolutely free of charge. Also, at your disposal will be a competent technical support service that instantly responds to user requests. And all this within the framework of quite reasonable and affordable tariffs, convenient methods of replenishment, quick renewal.

Share this article: